As one of Europe’s leading suppliers of digital company information, Bisnode was in need of a new digital communication platform. They chose EPiServer CMS as their web platform and Ottoboni Group as their communications partner.
Bisnode commenced the process by establishing a new communication strategy in order to provide a better and more uniform feeling of what the Bisnode Group is about, what they stand for and how they help their customers. In order to strengthen Bisnode as a brand they started to communicate the company from the customers’ perspective, in a more accessible and easy-to-grasp way. Another important aspect in the new communication strategy was to provide website visitors better insight into Bisnode’s corporate culture, including career paths at the company and how one can develop as an employee at the company.
The solution is based on EPiServer CMS, which provides Bisnode with a new digital platform with a dynamic and flexible interface. The platform makes it easy for Bisnode to change and update information as soon as any changes or additions are made to the company’s offering or organization. Bisnode has also chosen to use the Interactive Scene EPiMore application, which enables the user to quickly and easily create an easy-to-edit Flash animation on the website.
The Ottoboni Group also helped Bisnode with a redesign of the company’s graphic profile including a new design and image style guide. The new graphic profile is used in both print and digital communication. Ottoboni was responsible for the graphic production of Bisnode’s annual report and new website, which was developed with a strong focus on design, user-friendliness, structure, concept and an effective workflow. The Ottoboni Group is also helping them to develop a new intranet and a touch screen presentation solution for internal communication.
http://www.bisnode.com
EPiServer 7 CMS
Implemented by: Sogeti
Country: Sweden
Implemented by: Vinter
Implemented by: qd Utveckling
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