Follow our bloggers and get the latest trends and information about online marketing, strategies, trends, tactics and our own experiences. Related to EPiServer of course but also the market in general.
At its core, modern marketing boils down to one single thing: delivering experiences that are of such high quality that users stick with you and come back for more. To deliver such experiences, marketers need a new set of skills. And they need it now.
Joakim Holmquist Tuesday, September 16, 2014
There is a fundamental misunderstanding taking place right now in the customer experience field. Companies of virtually all sizes and industries are ignoring a growing body of scientific evidence showing what customers actually care about.
Joakim Holmquist Thursday, August 28, 2014
In a global, online marketplace, customer experience is increasingly becoming the key differentiator for companies. But what is a great customer experience? Here is a secret for you...
Joakim Holmquist Wednesday, July 16, 2014
John Lewis came out on top with the best overall mobile commerce strategy and here are five lessons you can learn from them
David Bowen Monday, July 14, 2014
Using data from multiple channels, devices, and other touch-points to deliver amazing personalized customer experiences to a market of one.
Chris Lutz Thursday, May 08, 2014
Businesses are becoming increasingly customer centric, which is moving the focus of marketing efforts firmly onto improving the customer experience.
Maria Wasing Monday, April 07, 2014