Follow our bloggers and get the latest trends and information about online marketing, strategies, trends, tactics and our own experiences. Related to EPiServer of course but also the market in general.
Mobile commerce is very much here and now. According to The Centre for Retail Research a fifth of all online spend now is now on mobile, accounting for around £8 billion. That's a huge figure, and it's only going to increase.
David Bowen Friday, September 19, 2014
At its core, modern marketing boils down to one single thing: delivering experiences that are of such high quality that users stick with you and come back for more. To deliver such experiences, managers as well as marketers need a new set of skills.
Joakim Holmquist Wednesday, September 17, 2014
There is a fundamental misunderstanding taking place right now in the customer experience field. Companies of virtually all sizes and industries are ignoring a growing body of scientific evidence showing what customers actually care about.
Joakim Holmquist Thursday, August 28, 2014
In a global, online marketplace, customer experience is increasingly becoming the key differentiator for companies. But what is a great customer experience? Here is a secret for you...
Joakim Holmquist Wednesday, July 16, 2014
John Lewis came out on top with the best overall mobile commerce strategy and here are five lessons you can learn from them
David Bowen Monday, July 14, 2014
Using data from multiple channels, devices, and other touch-points to deliver amazing personalized customer experiences to a market of one.
Chris Lutz Thursday, May 08, 2014