Agenda Icon: Start Date: 2018-06-05

15:45: Improving the customer experience with GDPR with Peter Yeung, Global Data Protection Officer, General Counsel, Episerver

With the implementation of the EU General Data Protection Regulation (GDPR) rapidly approaching, Episerver is transforming our business to enable all of our Digital Experience Cloud customers to achieve GDPR compliance. In this session, we’ll cover how marketers can begin marching towards GDPR with concepts including transparency, “right to be forgotten”, data portability and data retention. We’ll also address how becoming GDPR compliant can help you to drive better leads, run more effective campaigns, and increase your return on investment, giving you a leg up on your competition.

Interaction with moderator afterwards

With the implementation of the EU General Data Protection Regulation (GDPR) rapidly approaching, Episerver is transforming our business to enable all of our Digital Experience Cloud customers to achieve GDPR compliance. In this session, we’ll cover how marketers can begin marching towards GDPR with concepts including transparency, “right to be forgotten”, data portability and data retention. We’ll also address how becoming GDPR compliant can help you to drive better leads, run more effective campaigns, and increase your return on investment, giving you a leg up on your competition.

Interaction with moderator afterwards