Agenda Icon: Start Date: 2018-03-12

16:15: Digital Maturity Model: Ecommerce

As more and more customers begin to sell online, not knowing where to begin, or what to focus on, can paralyze your initiative. In this session, Ed Kennedy will present the most common path companies pursue to mature their eCommerce capabilities including how to improve customer experience and digital operations. Ed will also show how customers can get more value out of the Episerver Platform to improve their maturity scores. This session will cover topics including User Experience Design, Best Practice Features, Personalization, Email Marketing, Artificial Intelligence, Customer Data Management, and more.

As more and more customers begin to sell online, not knowing where to begin, or what to focus on, can paralyze your initiative. In this session, Ed Kennedy will present the most common path companies pursue to mature their eCommerce capabilities including how to improve customer experience and digital operations. Ed will also show how customers can get more value out of the Episerver Platform to improve their maturity scores. This session will cover topics including User Experience Design, Best Practice Features, Personalization, Email Marketing, Artificial Intelligence, Customer Data Management, and more.