Agenda Icon: Start Date: 2017-02-28

15:15: Turn Your Website into Your Best Sales and Marketing Tool

Help Wanted: Experienced Sales and Marketing Person to lead our business to exponential growth - Must excel at lead generation; must be a "people person" and develop lasting personal relationships with prospects and customers; must be a thought leader in the industry, offering important insights into problems and solutions; must be good at breaking through the noise of our competitors' sales/marketing efforts to help us stand out in the crowd; must be savvy in the latest sales/marketing technologies to be more efficient and productive; must be able to show upper management what results you are getting.

Before you post this job on your website - take a closer look at your website itself! You may already have the "employee" you need to solve these problems. 94% of all business buyers perform research online before making a purchasing decision. Your website is most likely the first touch that any potential customer will have with your organization. Will they find your site? Does your site offer relevant, personalized content? Will they continue to engage with your site after they are customers? If your website isn't up to the job, join Allison Casey, Digital Marketing Director at WSOL, as she provides insights and ideas on how to turn your website into your best sales and marketing employee.

Help Wanted: Experienced Sales and Marketing Person to lead our business to exponential growth - Must excel at lead generation; must be a "people person" and develop lasting personal relationships with prospects and customers; must be a thought leader in the industry, offering important insights into problems and solutions; must be good at breaking through the noise of our competitors' sales/marketing efforts to help us stand out in the crowd; must be savvy in the latest sales/marketing technologies to be more efficient and productive; must be able to show upper management what results you are getting.

Before you post this job on your website - take a closer look at your website itself! You may already have the "employee" you need to solve these problems. 94% of all business buyers perform research online before making a purchasing decision. Your website is most likely the first touch that any potential customer will have with your organization. Will they find your site? Does your site offer relevant, personalized content? Will they continue to engage with your site after they are customers? If your website isn't up to the job, join Allison Casey, Digital Marketing Director at WSOL, as she provides insights and ideas on how to turn your website into your best sales and marketing employee.