Agenda Icon: Start Date: 2016-11-09

09:40: Nilson Group – FEET FIRST

Nilson Group will talk about their journey creating an inspiring and seamless omni-channel experience for all their retail chains under one digital roof with the concept FEET FIRST. A critical cornerstone is the new e-commerce platform that was launched during autumn 2016 together with Knowit Experience.

The platform allows Nilson Group’s well established brands to preserve their own visual identity and gives them the space to communicate their unique content. It also connects the e-Commerce channel with the +300 physical stores spread across Sweden, Norway and Finland and fulfils the demands driven by a large and wide assortment.

Anders and Carl will share their experiences and give their top three tips for a successful e-commerce platform project.

Speakers: Carl Orvinder, IT Development Manager E-commerce, CRM and Marketing & Anders Ammilon, Business Process Manager at Nilson Group. 

Nilson Group will talk about their journey creating an inspiring and seamless omni-channel experience for all their retail chains under one digital roof with the concept FEET FIRST. A critical cornerstone is the new e-commerce platform that was launched during autumn 2016 together with Knowit Experience.

The platform allows Nilson Group’s well established brands to preserve their own visual identity and gives them the space to communicate their unique content. It also connects the e-Commerce channel with the +300 physical stores spread across Sweden, Norway and Finland and fulfils the demands driven by a large and wide assortment.

Anders and Carl will share their experiences and give their top three tips for a successful e-commerce platform project.

Speakers: Carl Orvinder, IT Development Manager E-commerce, CRM and Marketing & Anders Ammilon, Business Process Manager at Nilson Group.