Ektron Customers Monday

7:30AM: Breakfast


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8:45AM: Welcome to Ascend with President and CEO, Mark Duffell

​Join us in general session as Episerver President and CEO Mark Duffell kicks off proceedings. Hear his assessment of our business over the last year and our goals and plan for the year ahead, and learn how to get the best out of this year's Ascend conference.

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8:55AM: Keynote: Episerver Product Strategy and Roadmap with EVP Strategy and CMO, James Norwood

Join Episerver Executive Vice President of Strategy and CMO James Norwood to get right up-to-date on Episerver’s vision and product strategy for 2017 and beyond. You'll understand what Episerver's product roadmap for digital content, commerce, and marketing means to you and how it translates into significant investments we’ve made in areas such as cross-channel campaign management, artificial intelligence (AI) and autonomous personalization, all designed to empower you to achieve continuous one-to-one engagement with your customers through truly immersive experiences.


9:40AM: Welcome to the Passing Zone

Jon Wee and Owen Morse are The Passing Zone, one of the most inventive, successful, and funny duos working today, and they juggle. Juggling? Seriously? Yes, juggling. Most people don't think of it as a classy form of entertainment, but once you see these guys, you'll change your thinking. They re-define the art form and take it to new heights. So prepare to be amazed as you get to know Jon and Owen and the things they do. It's not magic. It's juggling. But you won't believe your eyes!

10:25AM: Break


10:45AM: LAB: Configure Social to benefit your Commerce site

So you want to add social functionality to your commerce site? Great, Episerver can help. Join us for an exciting session to learn how to successfully incorporate community-driven feedback into your digital commerce strategies using Episerver Social. From simple to complex goals, we will cover how to configure your Episerver Social platform to engage customers and utilize their content contributions with comments, ratings and reviews. Maintain control of your social interactivity while achieving goals through harnessing the value of customer-driven content. 

10:45AM: Ektron and Episerver side-by-side

Despite the obvious similarities, there's a whole lot of difference between the Ektron product and the Episerver platform - and we think you'll like the difference. Ektron CMS customers make the decision to move up to the Episerver Digital Experience Cloud every month, so if you're considering a move this is a must attend session. We will walk you through the details, and help you decide if now is the time for your organization to move up.

10:45AM: A Crawl, Walk, Run Approach to Mapping the Digital Experience

Transforming your marketing program starts and ends with the right experience at the right time. Many times, we try to do too much too soon and alienate the people we want to connect with most! Join us for this session as Verndale's Chief Experience Officer Keith LaFerriere walks you through the process of how to employ a crawl, walk, run approach to mapping transformational digital experiences. 

11:30AM: Recent Ektron Releases

Not yet ready for Episerver Digital Experience Cloud? Many thousands of Ektron users are still planning to make the move, while continuing to rely on the Ektron CMS to power their digital experiences. Episerver will continue to support you in that and has released a number of updates and new releases over the last year to help. 

Come join us in this important session and see what updates have been added to Ektron in recent months, how they help you, and gain understanding of the road ahead. 

12:00PM: Lunch


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1:00PM: Keynote: Scott Hanselman - JavaScript, The Cloud, and the Rise of the New Virtual Machine

One day we woke up and things were different. Maybe it happened overnight, maybe it took many years. Suddenly we are scripting against thousands of Virtual Machines from the command line while creating things today with JavaScript in the browser that were impossible yesterday. LiveScript becomes JavaScript becomes ES6 and now we're compiling C++ to JavaScript and deploying web apps to an infinite cloud. Join Scott Hanselman in this upbeat and edutaining keynote as he explores the relationship between the Cloud and the Browser, many Languages and one Language, how it might all fit together and what might come next.

2:00PM: Break


2:15PM: LAB: Life After Esync

Ektron provided Sync capabilities between environments. Episerver takes a different approach to solving the same problem but in two ways. Use the hands-on experience offered in this session to learn how to import/export and use project mode to group items together. 

2:15PM: The Long and Winding Road

The decision to migrate from Ektron to Episerver is not a light one - from deciding if and how it fixes business problems, to re-education of developers and administrators, to re-training of editors, to migration of content to re-engineering of applications. Dave Kragenbrink, Solutions Administrator at Waukesha County, will take you on a journey of action, suspense, highs and lows in the hopes that sharing his adventure will result in a smoother, straighter path for everyone else. As with any road trip there are always surprises, you never know what's around the bend!

3:45PM: Break


4:15PM: Using Episerver Find in an Agnostic Fashion to Meet Complex Search Requirements

Everyone knows that Episerver Find provides an excellent out-of-the-box search solution for Episerver Digital Experience Cloud implementations, but the power and flexibility of Find can be used to do much more - helping you to tackle even your most demanding Search requirements. 

In this session, we examine SRAM Connect (a B2B web application for bike builders) as a case study for using Episerver Find in advanced fashion. SRAM Connect makes use of the lower-level .NET Find API to provide a powerful custom search implementation. During this session, you will learn how to build a custom indexer, custom search, and how to leverage a custom index data model to extrapolate data in a way that makes searching more tailored and efficient. This approach can also be used to take advantage of Episerver Find in existing Ektron implementations, even before a re-platform to Episerver.

5:00PM: Reception


Ektron Customers Agenda