Press releases

Episerver Clients, Sullivans and Kimball Midwest, Named Finalists in 2017 Internet Retailer Excellence Awards

Internet Retailer recognizes the two companies for achievements in B2B E-Commerce

Episerver, a global provider of a single platform to smartly manage digital content, commerce and marketing in the cloud, today announced that Sullivans, an industry-leading designer and distributor of everyday, seasonal and branded home decor product, and Kimball Midwest, a national maintenance, repair and operations (MRO) products distributor, are finalists in the 2017 Internet Retailer Excellence Awards. The awards recognize the achievements of innovative online retailers and business-to-business (B2B) digital commerce companies in the past year.

Sullivans is one of four finalists in the B2B E-Commerce Website Design category award. According to Internet Retailer, the B2B E-Commerce Website Design award recognizes digital commerce websites from manufacturers, wholesalers and distributors that best serve customers’ wants and needs with capabilities like product recommendations and flexible shipping options.

Kimball Midwest is a finalist in the B2B E-Commerce Player of the Year category, which recognizes manufacturers, wholesalers and distributors for pioneering B2B websites that increase online sales and address customer needs.

“We are excited to see our customers recognized for the superior digital experiences they’re providing their own customers,” said Ed Kennedy, senior director of commerce strategy at Episerver. “These brands’ websites lead the industry in capability, engagement and conversion rates. They demonstrate the power of leveraging a unified content and commerce platform to transform digital experiences for customers. We are honored to support them and look forward to standing beside them at IRCE this year.”

Episerver was instrumental in the redesign of both the Sullivans and Kimball Midwest websites. The Sullivans website, built by digital agency Whereoware, uses personas to deliver personalized messaging, promotions, and imagery throughout the website, including tools that streamline the inventory and order fulfilment process. The Kimball Midwest website, built by web development company Brilliance Business Solutions, incorporates enhanced site search capabilities to deliver the best results to business buyers looking for specific products and parts.

The finalists for each of the 13 IR Excellence Awards categories are determined by a team of Internet Retailer senior editors and e-commerce industry experts. Internet Retailer and B2B E-Commerce World will announce the winners at the IR Excellence Awards dinner banquet held at the Hyatt Regency McCormick Place hotel on June 7, 2017, as the Internet Retailer Conference & Exhibition (IRCE 2017) convenes for its 13th consecutive year.

For more information about Episerver’s work with B2B customers, click here.

About Optimizely (Episerver)

At Optimizely (Episerver), we're on a mission to help people unlock their digital potential. With our leading digital experience platform (DXP), we equip teams with the tools and insights they need to create and optimize in new and novel ways. Now, companies can operate with data-driven confidence to create hyper-personalized experiences. Building sophisticated solutions has never been simpler. Optimizely’s 900+ partners and 1100+ employees in offices around the globe are proud to help more than 9,000 brands, including Toyota, Santander, eBay, KLM and Mazda, enrich their customer lifetime value, increase revenue and grow their brands. Learn more at

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Media Contacts:

Rachel Teitt Gill
Director of Corporate Communications, Optimizely
+1 740-815-1588

Lucas Strombeck
Sr. Public Relations Manager, Walker Sands
+1 312-561-2485