Press releases

Episerver Launches Digital Experience Cloud™ in the DACH Region

The Company builds on the momentum of Episerver Campaign, the leading omnichannel campaign management solution in Germany

Episerver, a global provider of a single platform to smartly manage digital content, commerce and marketing in the cloud, today announced an acceleration of its growth in the Germany, Austria and Switzerland (DACH) region with the official introduction of the Episerver Digital Experience Cloud™ in these markets.

The introduction builds on the momentum of Episerver Campaign, the leading omnichannel campaign management solution in Germany and now a part of the Digital Experience Cloud, and the 2016 acquisition of German marketing software provider, Optivo. Having already established an expansive list of multinational organisations within the DACH region on the Digital Experience Cloud, Episerver can now boast more than 1,300 omnichannel campaign management customers, and some 150 employees in its Berlin office, which sets the stage to assume a leading position in the market.

“We are super excited to be expanding our presence in the DACH region with the first unified digital experience platform based on the Microsoft .NET stack and Azure cloud,” said James Norwood, executive vice president and CMO at Episerver. “Midsized and enterprise organizations in DACH are looking to transform digitally, so our expanded footprint and technology portfolio provides a tremendous opportunity for us to help businesses across the region build effective digital capabilities to meet the demands of today’s connected customers.”

The Episerver Digital Experience Cloud™ unifies all the necessary functions for personalized content and commerce as well as omnichannel marketing. Marketers benefit from scalable, cross-channel customer experiences for the most exacting demands. Targeted at medium to large-sized firms, and implemented and supported by an extensive ecosystem of regional partners and digital agencies, Episerver now boasts the foundation to drive significant growth in the market. Globally, more than 880 partners and over 8,800 digital leaders in 30 countries rely on Episerver for transformative digital experiences. Bosch, The Leitz Group, FIFA, KTM, TUI, Jacobs Douwe Egberts, InnoGames, Tchibo and the International Red Cross count among Episerver’s customers in the German-speaking region.

About Optimizely (Episerver)

At Optimizely (Episerver), we're on a mission to help people unlock their digital potential. With our leading digital experience platform (DXP), we equip teams with the tools and insights they need to create and optimize in new and novel ways. Now, companies can operate with data-driven confidence to create hyper-personalized experiences. Building sophisticated solutions has never been simpler. Optimizely’s 900+ partners and 1100+ employees in offices around the globe are proud to help more than 9,000 brands, including Toyota, Santander, eBay, KLM and Mazda, enrich their customer lifetime value, increase revenue and grow their brands. Learn more at

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Media Contacts:

Rachel Teitt Gill
Director of Corporate Communications, Optimizely
+1 740-815-1588

Lucas Strombeck
Sr. Public Relations Manager, Walker Sands
+1 312-561-2485