Episerver Launches Digital Experience Cloud™ in the DACH Region
The Company builds on the momentum of Episerver Campaign, the leading omnichannel campaign management solution in Germany
Episerver, a global provider of a single platform to smartly manage digital content, commerce and marketing in the cloud, today announced an acceleration of its growth in the Germany, Austria and Switzerland (DACH) region with the official introduction of the Episerver Digital Experience Cloud™ in these markets.
The introduction builds on the momentum of Episerver Campaign, the leading omnichannel campaign management solution in Germany and now a part of the Digital Experience Cloud, and the 2016 acquisition of German marketing software provider, Optivo. Having already established an expansive list of multinational organisations within the DACH region on the Digital Experience Cloud, Episerver can now boast more than 1,300 omnichannel campaign management customers, and some 150 employees in its Berlin office, which sets the stage to assume a leading position in the market.
“We are super excited to be expanding our presence in the DACH region with the first unified digital experience platform based on the Microsoft .NET stack and Azure cloud,” said James Norwood, executive vice president and CMO at Episerver. “Midsized and enterprise organizations in DACH are looking to transform digitally, so our expanded footprint and technology portfolio provides a tremendous opportunity for us to help businesses across the region build effective digital capabilities to meet the demands of today’s connected customers.”
The Episerver Digital Experience Cloud™ unifies all the necessary functions for personalized content and commerce as well as omnichannel marketing. Marketers benefit from scalable, cross-channel customer experiences for the most exacting demands. Targeted at medium to large-sized firms, and implemented and supported by an extensive ecosystem of regional partners and digital agencies, Episerver now boasts the foundation to drive significant growth in the market. Globally, more than 880 partners and over 8,800 digital leaders in 30 countries rely on Episerver for transformative digital experiences. Bosch, The Leitz Group, FIFA, KTM, TUI, Jacobs Douwe Egberts, InnoGames, Tchibo and the International Red Cross count among Episerver’s customers in the German-speaking region.
Episerver connects digital commerce and digital marketing to help organizations create unique digital experiences for their customers, with measurable business results. The Episerver Digital Experience Cloud™ combines content, commerce, multi-channel marketing, and predictive analytics in a single platform to work full-circle for businesses online – from intelligent real-time personalization and lead-generation through to conversion and repeat business – with unprecedented ease-of-use. Sitting at the center of the digital experience ecosystem, Episerver empowers digital leaders to embrace disruptive, transformational strategies to deliver standout experiences for their customers – everywhere they engage. Founded in 1994, Episerver has offices in Australia, Denmark, Finland, Germany, The Netherlands, Norway, Poland, South Africa, Sweden, UAE, UK and the USA. For more information visit www.episerver.com.
Senior Manager, Analyst and Public Relations, Episerver
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