University of Redlands Selects Episerver for Major Digital Rebrand
Educational institution looks to the Episerver Digital Experience Cloud™ for standout engagement
Episerver, a leading provider of digital marketing, content management and digital commerce solutions, announced today that it has partnered with the University of Redlands to improve its online presence.
Selected for its cost efficiency, extensibility and interoperability, the Episerver Digital Experience Cloud™ has empowered the University of Redlands to showcase its new branding. According to the university, the revamped website experience has “blown away” its students, alumni and staff.
“Our old content management system was like that rusted old car on blocks in your neighbor’s yard: we outgrew it,” said Anthony Fisher, director of web at the University of Redlands. “We have 200 editors across the campus with varying levels of technical skills, so we needed a web content management system that could handle a broad range of technical abilities. In comparison to other solutions, Episerver’s Digital Experience Cloud did that for us.”
Using Episerver, the University of Redlands has transformed its website’s look and feel. The university can now use data to identify site visitors and target content specifically for each visitor through advanced personalization, a feature it finds especially important in reaching current and prospective students.
Episerver offers solutions optimized for the cloud, with high availability and performance, easy connectivity with other cloud services and existing systems, and the ability to manage spikes in customer demand.
“Our goal is to make it easy for our customers to bring their creative ideas to life by delivering rich digital experiences quickly and efficiently,” said James Norwood, EVP strategy and CMO at Episerver. “We’re pleased with the results and increased engagement the University of Redlands is seeing thus far and expect to continue building our relationship with their team as well as other universities and schools in need of transforming their digital presence.”
For more information on Episerver’s Digital Experience Cloud, please visit www.episerver.com/digital-experience-cloud.
About Optimizely (Episerver)
At Optimizely (Episerver), we're on a mission to help people unlock their digital potential. With our leading digital experience platform (DXP), we equip teams with the tools and insights they need to create and optimize in new and novel ways. Now, companies can operate with data-driven confidence to create hyper-personalized experiences. Building sophisticated solutions has never been simpler. Optimizely’s 900+ partners and 1100+ employees in offices around the globe are proud to help more than 9,000 brands, including Toyota, Santander, eBay, KLM and Mazda, enrich their customer lifetime value, increase revenue and grow their brands. Learn more at optimizely.com.
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