Guest Supply wanted to build a robust system that made it possible to carry out any interaction through the website. The transformation was never about eliminating their sales team. Instead, it would extend the sales team and give them the opportunity to focus on higher-value activities.
For Northern Radiator success means business growth, exceeding customers’ expectations and continuous improvement. Today, just over one-third of the company’s sales comes through their online channel. They are continually deploying new website features to meet customers’ needs.
6 Key Product Content Considerations for Wholesalers and Distributors
In today’s digital world, everyone expects to find the information they need at the click of a button (or a voice command). We’re an instant gratification nation. As a wholesaler/distributor, you need to enable your customers to quickly and efficiently find what they need so they can get on with running their business.