Unlocking the content recommendations code
It’s time to unlock the code to content recommendations and how they are made within web, email, and paid channels. By the time you’re done reading this, you will understand exactly how much control you have over recommended content and its look and feel.
Seven benefits of predictive analytics for B2B organizations
Whether you are a wealth or asset management firm or a B2B tech enterprise, predictive analytics present an innovative way to capitalize on the data you hold on your prospects and clients, and use it to deliver a predictable and profitable pipeline of new business.
Forrester Research: There’s No Personalization Without Content Intelligence
This report details why personalization initiatives fall short and gives digital leaders the tools to take a more strategic approach to preparing and wiring up content to better deliver on their personalization promises.