The New Path to Purchase: The days of relying on a standalone ecommerce site to sell products and services are over.
Consumers in 2014 demand to be informed about a product across multiple websites, from different sources, on different devices. The new path to purchase is seemingly continuous. Successful merchants must adopt the consumers’ view and must engage and convert them using many tactics, tools, and approaches.
In this pre-recorded webinar, we’ll explain the increasingly complicated path to ecommerce sales.
We’ll address the following points.