Connecting Content to Consumers

How to bring website personalization within reach

Website personalization is a hot topic. However, it’s no secret that getting a smart personalization strategy in place can be overwhelming.

Join us, along with our partners, Hanson Dodge and inRiver for lunch and to gain actionable insights from our expert panelists. Our discussion will help bring this critical user engagement strategy within reach.

Key topics we will cover:

  • How to begin building out a personalization strategy with the customer information you already have
  • The transformational benefits of leveraging relevant and targeted content, including increased conversion, higher average order values, and higher brand engagement and loyalty
  • How to overcome the roadblocks to personalization success
  • How to drive cross-channel engagement with a comprehensive approach

Whether you are just exploring the concept of personalization or are looking to gain additional insights to help optimize your current strategy, join us for this lively discussion! 

PRESENTERS

Ethan Koehler, Senior Digital Strategist, Hanson Dodge

Chris Sharp, Senior Solution Architect, Episerver

Johan Bostrom, Chief Strategy Officer, inRiver 

 

Space is Limited

This event is limited to a small group to stimulate meaningful discussion, so bring your questions and your learnings.


Sponsored with:

Hanson Dodge logo        

When and where?

Wed, May 17, 2017
11:00 AM – 1:00 PM CDT

Place: Fleming's Prime Steakhouse
Address: 15665 W. Bluemound Road
City: Brookfield, WI