Agenda Icon: Start Date: 2017-10-31

14:45: Content Marketing Rescues Commerce

Content is King, Right? Why hasn’t it been as prominent in Digital Commerce? Does content marketing really work in eCommerce?

In this session, eCommerce Strategist, Ed Kennedy will share examples of customers integrating content marketing into their commerce experience.

Join this session to learn how content marketing is driving greater engagement and revenue in eCommerce and understand how to get the most out of your digital platform so you can maximize your content marketing budget.

Ed Kennedy, Senior Director - Commerce Evangelist & Product Marketing, Episerver

Content is King, Right? Why hasn’t it been as prominent in Digital Commerce? Does content marketing really work in eCommerce?

In this session, eCommerce Strategist, Ed Kennedy will share examples of customers integrating content marketing into their commerce experience.

Join this session to learn how content marketing is driving greater engagement and revenue in eCommerce and understand how to get the most out of your digital platform so you can maximize your content marketing budget.

Ed Kennedy, Senior Director - Commerce Evangelist & Product Marketing, Episerver