Connecting Content to Consumers

Smart personalization doesn't have to be difficult.

Website personalization is a hot topic. However, it’s no secret that getting a smart personalization strategy in place can be overwhelming. Join us for lunch on Wednesday August 16th, and gain actionable insights from our expert panel discussion that will help bring this critical user engagement strategy within reach.

Key topics we will cover:

  • How to begin building out a personalization strategy with the customer information you already have
  • The transformational benefits of leveraging relevant and targeted content, including increased conversion, higher average order values, and higher brand engagement and loyalty
  • How to overcome the roadblocks to personalization success
  • How to drive cross-channel engagement with a comprehensive approach

Whether you are just exploring the concept of personalization or are looking to gain additional insights to help optimize your current strategy, join us for this lively discussion!

 Limited Seats Available.

This event is limited to a small group to stimulate meaningful discussion, so bring your questions and your learnings.


11am-12:15pm: Panel discussion with open forum (lunch will be served)

12:15-1pm: Open discussion and networking



Ethan Koehler
Senior Digital Strategist
Hanson Dodge 

Johan Bostrom
Chief Strategy Officer

Chris Sharp
Partner Solution Architect



Hanson Dodge    InRiver

When and where?

Wed, Aug 16, 2017
11:30 AM – 1:30 PM CST

Place: Fleming's Prime Steakhouse & Wine Bar
Address: 750 N Midvale Blvd
City: Madison, WI 53705