Is your company losing money because it is ignoring what online consumer behavior really means? Many companies are too focused on counting conversions instead of understanding why browsers became buyers, and what happened to the majority who did not.
As consumers gather information about products and services, companies have multiple opportunities to engage with them. Through experience-driven commerce, companies can gain their trust, create connections and impress them by truly responding to their online consumer behavior.
Learn more about how you can narrow the gap between visits and sales by understanding and acting on online consumer behavior in 2018. Download our 2018 Reimagining Commerce report.