Blog

Follow our bloggers and get the latest trends and information about online marketing, strategies, trends, tactics and our own experiences. Related to Episerver of course but also the market in general.

2019 ecommerce trends and tactics: 4 dominant themes

It’s a tale as old as tech. Companies develop and introduce ways to make consumers’ lives easier and overnight, it seems, those changes become expectations.

Edward Kennedy
Solving for CX in financial services

For far too long, financial services brands have gotten away with sub-par experiences, both online and off. While digital properties may be mobile friendly or remember your log in when you return, the companies containing our most sensitive data – financial – often treat us like net new customers, offering promotions for accounts we already hold, for example.

Tim Linberg, Verndale
8 tips to fast track your road to ecommerce excellence with Episerver

In 2019, few sectors face such turmoil as high street retail, with many much-loved and respected brands having fallen by the wayside in recent years.

Steven Cassin
- Digital commerce
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- Omnichannel
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- Search
Brexit and the Great Beyond

At Episerver we have been discussing and planning for a variety of Brexit scenarios on behalf of our customers, partners, vendors and ourselves, to ensure a smooth transition regardless of the outcome. We felt we should share some of our thoughts based on the five most talked about and therefore possible outcomes of Brexit.

Peter Yeung
- Digital strategy
The digital evolution of the financial services sector

For financial services firms to grow and survive in a connected world, they must commit to digital innovation to help them engage with customers and improve service and experience across every touchpoint.

Tom Denbigh, Netcel
- Connected consumer
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- Customer experience management
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- Personalization
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- Omnichannel
The professional development ‘code’ of Episerver’s first North American EMVP

Whether it is learning a programming language increasing in popularity or considering a job opportunity they’re missing a few soft skills for, there is never a bad time for developers and programmers to differentiate themselves from their peers.

Amberly Dressler
- Aspiring digital leaders
What's neCXt for financial services brands?

In a meeting of the minds, Episerver partner Verndale partnered with independent firms Digital Clarity Group and Vanson Bourne to explore the near future of customer experience in context with the evolving technologies that are shaping the way brands and customers connect.

Tim Linberg, Verndale