Follow our bloggers and get the latest trends and information about online marketing, strategies, trends, tactics and our own experiences. Related to Episerver of course but also the market in general.
Content created by your customers (or would-be customers) can be a valuable marketing asset. However, there are some clear differences between content that customers post to their own social channels, and content they contribute directly to you – user-generated content.
It’s no overstatement to say that mobile technologies have revolutionised the way we consume news.
See how the UK’s top news publishers are meeting consumer's mobile needs
If Facebook’s recent IPO tells us one thing, it is that social media is now big business and is here to stay. And yet we seem to be at a crossroad when it comes to the management of social media.
Social gifting is just a new way that makes it easy for consumers to buy online, and from our experience, anything that improves the customer experience ultimately increases sales.