Follow our bloggers and get the latest trends and information about online marketing, strategies, trends, tactics and our own experiences. Related to Episerver of course but also the market in general.
Mobile World Congress, held in Barcelona, 22nd-25th February hosted more than 100,000 mobile professionals from 204 countries. Dominic Mills, CTO at Premium Partner Zone, shares his thoughts on the talks and topics covered at the event and why the limelight should have been on the Brands and not the Manufacturers.
We recently published a report ‘How to Drive Digital Experience that Sells’ based on Gartner’s content and commerce research. Jasper Bell, Digital & Commerce Strategy Consultant at our Global Solution Partner, Amaze, who delivers commerce, digital transformation and marketing strategies, expresses his views on when commerce meets content.
The last twelve months have seen retailers adopt a host of new cross-channel shopping technologies, making it easier than ever for customers to buy from a mobile or tablet device both at home and when out shopping.
Many organizations struggle to get the right focus for investments in digital experience, and we often get questions on how to prioritize different initiatives. In my view, these decisions need to be based on your business model and the type of digital strategy that implies.
So much happened at our Ascend ’15 conference in Las Vegas! Here is a quick recap from around the web, where Episerver partners and developers share what they learned and liked from the event.
Do you need words to explain the benefits of a raincoat? How can you find your business hidden heritage? And how do you turn a languishing brand into a multi-billion dollar success story? We have a chat with British brand-builder and digital marketing star Justin Cooke.