Follow our bloggers and get the latest trends and information about online marketing, strategies, trends, tactics and our own experiences. Related to Episerver of course but also the market in general.
There is a fundamental misunderstanding taking place right now in the customer experience field. Companies of virtually all sizes and industries are ignoring a growing body of scientific evidence showing what customers actually care about.
John Lewis came out on top with the best overall mobile commerce strategy and here are five lessons you can learn from them
Businesses are becoming increasingly customer centric, which is moving the focus of marketing efforts firmly onto improving the customer experience.
Guest blogger, Tom Font of AlphaZeta Interactive shares their tried-and-true methods for successful B2B e-commerce projects.
Customer experience management is fast becoming the core pillar of effective digital marketing and data has a critical role to play.
An effective B2B e-commerce platform will allow companies to sell more at a lower cost and transform sales efficiency
Mobile becomes a larger part of consumers’ daily lives and businesses need to embrace a mobile strategy and implement a platform that provides customers a consistent user experience across channels.