Follow our bloggers and get the latest trends and information about online marketing, strategies, trends, tactics and our own experiences. Related to Episerver of course but also the market in general.
When buyers make a purchase online directly, companies can learn a lot about an individual's profile and preferences. You can make a deeper and meaningful relationship online with your consumers
Marketing to the connected consumer requires a new approach to brand management and customer relationship marketing. The list of customer touch points grows every day.
Websites should always be designed to deliver an engaging user experience. To succeed, marketers need an understanding of how online communication works and they need to be clear about how a business can serve the needs of its customers on the web