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In my earlier posts, we discussed how financial institutions can modernize their content approach using Episerver CMS and Campaign. In this post, we’ll shift the focus to commerce, and how a third Episerver solution can provide businesses a quantifiable edge when it comes to conversion.
Today’s distributors have some of the most upward potential around due to their ability to completely transform their business into a modern one that meets and exceeds buyers’ expectations for how purchasing cycles should work, at work.
Netherlands-based BEERWULF, a seller of craft and specialist beer online, has been disrupting the alcoholic beverage market since their inauguration in 2017. The young, fast-moving distribution business has Heineken N.V. as their major investor and has since matured with their business rapidly expanding from selling in five European countries to ten.
Customer experience investments can be a hard sell in many organizations, but brands are continually being awarded for experiences that speak to who customers are and what they want in a highly secure and scalable fashion. The financial services market is no different.
It’s a tale as old as tech. Companies develop and introduce ways to make consumers’ lives easier and overnight, it seems, those changes become expectations.
For financial services firms to grow and survive in a connected world, they must commit to digital innovation to help them engage with customers and improve service and experience across every touchpoint.