Blog
Follow our bloggers and get the latest trends and information about online marketing, strategies, trends, tactics and our own experiences. Related to Episerver of course but also the market in general.
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Don’t sell a product, tell a story
Every product needs a story. Consumers today expect to be entertained, educated and inspired by a brand or retailer. This makes them feel more confident in their purchase decisions, and provides valued experiences that keep them coming back for more.
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Integrating Content Marketing for E-Commerce
Why content marketing is ecommerce’s new best friend in driving customer journeys
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