I was fortunate to be invited to Fox News Channel on Black Friday to offer tips and tricks to consumers who may have been worried that they missed the best deals of the season.
It seems holiday shopping has generated a whole lot of noise this year. Thanks to the traditional interest in consumer holiday spending habits, as well as advancements in mobile technology and e-Commerce that are making consumer behavior even more intriguing, it looks like news outlets are more interested than ever this holiday season to dive deep into the phenomenon of holiday shopping.
Using Cyber Monday as a catalyst for the rest of the shopping season, I was asked to provide insight on where the best deals will lie and how consumers can use the Internet and their smart phones to get the best possible deal in the most effective way possible. As you watch the clip, I encourage you to really think about how brands and retailers can use some of these emerging technologies to improve the buying experience for their customers. These technology innovations in mobile, social, and personalized delivery can all be enabled with Episerver Commerce.