Don’t hide content in deep hierarchies. Engage visitors immediately with content tailored to their interests. With Episerver’s smart content, you can automatically present highly relevant and individualized experiences for every visitor.
Episerver Advance eliminates manual content selection when creating home pages, article listings or landing pages; instead utilizing the power of machine learning and artificial intelligence to automatically select content for each visitor based on visitor profile, interest or role. Visitors shouldn't have to navigate deep hierarchies. Shorten the path to conversion or task fulfillment by:
Organizations strive to deliver more individualized experiences at every stage of the customer journey. The challenge they face is not just how to orchestrate commerce, content and marketing as one, but how to give each visitor a consistently personal experience across channels.
Instead of time-consuming and error-prone rules-based personalization, Episerver Advance makes use of autonomous personalization – where machine learning based algorithms are used to inject the right content at the right time for every single visitor. We think that’s a smarter way to work.
Episerver Advance uses artificial intelligence to personalize content and content recommendations across your digital channels. The solution selects content based on the visitor’s profile, interests and real-time behavior, and on the popularity of all content. How? See for yourself in this ten minutes video.