Optimizely named a Leader in the 2024 Gartner® Magic Quadrant™ for Digital Experience Platforms for the fifth consecutive year!

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Optimizely has been recognized by Gartner® as a Leader in the February 2024 Magic Quadrant™ for Digital Experience Platforms. Gartner® has named Optimizely a Leader in Digital Experience Platforms for the fifth year in a row!

Optimizely was acknowledged as a Leader for its Ability to Execute and Completeness of Vision among the 14 vendors evaluated. Additionally, in the 2024 Gartner Critical Capabilities for Digital Experience Platforms report, Optimizely ranked first in B2B Experience Use Case and second in B2C Experience Use Case.

The Magic Quadrant™ report revealed that “Leaders have ample ability to support a variety of DXP use cases and consistently meet customers’ needs over substantial periods. Leaders have delivered significant product innovation in pursuit of DXP requirements, and have been successful in selling to new customers across industries.”

Looking to improve your digital experiences with Optimizely’s DXP, Optimizely One?

View the report to:

  • Learn more about Optimizely’s position in the Magic Quadrant™
  • Discover the Strengths and Cautions of the DXP vendors evaluated
  • Gain insights to help in your selection of a DXP provider

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This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Optimizely.

*Episerver (acquired Optimizely and later rebranded to Optimizely) was recognized as a Leader in the 2020 and 2021 Magic Quadrant for Digital Experience Platforms, prior to Optimizely’s recognition in 2022 and 2023. 

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Gartner, Magic Quadrant for Digital Experience Platforms, Irina Guseva, Mike Lowndes, Jim Murphy, John Field, 21 February 2024

Gartner, Critical Capabilities for Digital Experience Platforms, Irina Guseva, Jim Murphy, Mike Lowndes, John Field, 26 February 2024