Financial Service Martech 2020

Join us at the first ever Financial Service Martech event. The half day online conference is dedicated helping Financial Services marketers navigate the complex martech landscape of over 10,000 vendors to build a lean, productive marketing stack, with examples and case studies from some of martech’s fastest growing software companies.

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Tue, October 13
9:00 AM - 12:30 PM BST

The Content Conundrum – Marketer vs Machine

Now, more than ever, Financial Services institutions need to consider how their digital customer experiences hold up to traditional and new competitors.  In an increasingly digital customer landscape how do you marry the right messages with the right people? How do you know which topics and types of content to focus your efforts on?  Here we look at practical answers to those questions to create the perfect relationship between marketers and technology.

Chris Purcell, Episerver Product Marketing Manager will be presenting on how Financial institutions can effectively converge marketing and technology.

Presentation Details
Title: The Content Conundrum – Marketer vs Machine
Date: Tuesday, October 13th, 2020
Time: 9.30am – 10.00am

Chris Purcell

Product Strategy Manager