About this webinar
Financial institutions have faced unparalleled disruption, especially in digital. Are you prepared to embrace change and maximize the potential of your website, online banking and mobile channels? Binge-worthy, personalized content is not reserved for the Netflix’s of the world – even banks and credit unions can unlock this potential. In fact, when banks and credit unions combine the power of cloud-based infrastructure and personalization capabilities, they increase sales and engagement exponentially. Join Kevin Li, Sr. Director of Personalization from Optimizely and Jim Marous, co-publisher of The Financial Brand and host of the Banking Transformed podcast as they discuss how to achieve a new level of digital experience in banking.
- The “personalization paradox” in banking
- The importance of digital content
- How financial institutions can create personalized experiences at scale across all channels
- Spotlights on organizations who are successfully delivering Netflix-like experiences