Seven Mobile Commerce Trends for Retail 2017

A new era of experience-driven commerce

Our new study shows that 96% of marketers now incorporate mobile into their approach - but retailers are learning that all mobile experiences are not equal.

Episerver surveyed more than one thousand consumers, marketers and leading brands to find out how mobile and in-store retail experiences are changing. We declare the app boom over and investigate the demand for augmented and virtual reality in retail.

The report also looks at ways retailers can better personalize experiences, and why convenience is overtaking brand loyalty.

Download the report to learn:

  • What shopping experiences consumers want most
  • Why responsive design is beating mobile redirects
  • How machine learning is changing personalization

Get your retail trends report